Diet Rite Soda History
But as i learned previously while analyzing all the ingredients in diet coke the artificial sweeteners in diet sodas specifically aspartame will still fuck you up pretty bad.
Diet rite soda history. It uses a combination of sucralose and acesulfame potassium. Even though diet coke might not have the calories that a regular coke does artificial sweeteners still affect our hormones. Like no cal diet rite initially targeted diabetics and was often placed in the over the. Diet soda really took off with the introduction of diet rite cola by the royal crown cola company in 1958.
Spurred by the success of these first diet sodas other soda companies soon began making their own. Royal crown was also the first company to unleash diet soda on the masses called diet rite later following with a caffeine free version called rc 100 and a cherry flavored variety diet cherry rc. One year later diet rite was being sold across the country. First examples of sweet soda drinks that contained no or very little sugar started appearing in 1950s and early 1960s.
Canada dry glamor and diet rite. Diet rite is the first diet soda that appeared in 1958 by the royal crown company. In 1954 canada dry introduced a zero calorie ginger ale called glamor the royal cola company released diet rite cola in 1958 which was sweetened with a mixture of cyclamates and saccharin diet rite was initially marketed to diabetics and sold in drug stores. In 2000 the line was reformulated yet again this time to replace aspartame with splenda brand sucralose and sunett brand acesulfame potassium.
Citation needed advocates say drinks employing these sweeteners have a more natural sugar like taste than those made just with aspartame and do not have a strong aftertaste. The response was overwhelming. Introduced by the royal crown company diet rite was the first diet beverage developed nationally by the soft drink industry. It became the first major diet soda in the united states to use neither aspartame nor saccharin as a sweetener.
Diet rite is the non aspartame diet soft drink brand with the highest sales today. The diet sodas were created for diabetics but they proved to be a hit with weight watchers too via our everyday life. The biggest soda companies coca cola and pepsi rushed to develop their own diet colas coca cola s tab and pepsi s patio col a. Three years later in 1961 diet rite appeared on chicago grocery shelves and diet cola became the new fad there.
Marketed for diabetics and people who could not consume large amounts of sugar product testing began in 1958. In the 1990s several fruit flavored varieties of diet rite were introduced.